The first step
toward Philadelphia’s success was on June 16, 2016, when the city council voted
13-4 to tax sweetened beverages in Philadelphia. The tax took effect on January
1, 2017.
As one of the
leading organizations advocating for the Philadelphia Beverage Tax, the
American Heart Association-Philadelphia rallied its volunteers and created a
public campaign in support of the cause and, most importantly, highlighted the
critical impact it would have on the community. The tax has not only funded
vital programs and services, it has also led to a reduction in sugary drink
consumption.
“Since Philadelphia
implemented the beverage tax, there have been notable health impacts such as
a 38%
reduction of sugary drink purchases according to a study published in
the Journal of the American Medical Association (JAMA).
Philadelphians have also reduced
their sugary drink consumption by 1.3 billion ounces and counting,
enough to fill more than 15 Olympic-sized swimming pools,” explained Jake
Zychick, the community advocacy director for the American Heart
Association-Philadelphia.
More
information about the impact of the Philadelphia Beverage Tax can be found here.
Some recent improvements to the Philadelphia community include:
Rebuild Philadelphia
65 facilities with work underway
41 completed projects— playgrounds,
recreation centers, parks and libraries
PHL Pre-K
137 PHLpre-K sites citywide offering
3,300 seats in the 2020-2021 school year, including virtual learning
opportunities in response to COVID-19
10,000 children served since January 2017
93% of providers have high-quality
ratings in the state’s STARS (Standards, Training/Professional Development,
Assistance, Resources and Supports) system
Community Schools
17 Community Schools with 9,400 children
enrolled
More than 570 students have received city-funded
support to improve their regular attendance
The American
Heart Association continues to fight to be a relentless force for equitable
health care and nutrition so everyone can live longer, healthier lives.
“This victory
did not come easy, but it has paved the roadway for other cities to adopt a
similar tax,” said Zychick. “Today we say thank you to the volunteers and
community partners who advocated to make Philadelphia the first major American
city to pass a sweetened beverage tax. Funding from the tax revenue supports
investments and programs that the community has deemed important to address
health equity.”
Voices for Healthy Kids works with campaigns across the country to reduce sugary drink
consumption. Check out our Sugary Drink Toolkit for guidance and resources to help your campaign.