Power Prism® 2026 Training Series
Power Prism® is a step-by-step framework for recognizing and acting on opportunities to build momentum in an advocacy campaign. It's all about learning to make it easier for decision-makers to give you what you want.
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Power Prism® 101 - REGISTER HERE
Date: February 12, 2026
The Power Prism® is built on six "power tools" of advocacy that help individuals and organizations convert even the smallest event into a power-building opportunity. Each of the "power tools" can apply pressure on decision-makers in order to reach our policy goals.
Power Prism®: Coalition Building & Maintenance - REGISTER HERE
Date: March 5, 2026
Overview: How to build a diverse coalition of organizations and businesses to gain power and credibility for your campaign.
Power Prism®: Decision-Maker Advocacy - REGISTER HERE
Date: April 16, 2026
Overview: How to conduct research on their key decision-makers in order to understand who and what they care about in order to do a better job crafting appealing messages and strategically leveraging messengers that are influential.
Power Prism®: Grassroots - REGISTER HERE
Date: May 12, 2026
Overview: Grassroots advocates are those who have a connection to elected officials because they are constituents - and understanding why grassroots advocates are connected to your organization or issue will help you engage them.
Power Prism®: Media Advocacy - REGISTER HERE
Date: June 16, 2026
Overview: It is important to use media that key decision-makers pay attention to in order to influence them to support your issue. This means framing your issue in a way that makes it newsworthy or relevant, showing how your issue affects real people, or showcasing momentum or support for your issue.
Power Prism®: Research and Data Collection - REGISTER HERE
Date: August 27, 2026
Overview: For any policy campaign, it is essential to present data that defines the problem and science that support your policy solution. Without data that explains the problem and justifies a solution, a proposed policy lacks credibility and is unlikely to gain the support of decision makers. However, strong data alone will not guarantee a campaign's success! You will need an understanding of what is happening in the decision-making "environment" in order to plan your campaign approach.
Power Prism®: Fundraising & Development - REGISTER HERE
Date: September 29, 2026
Overview: For each advocacy campaign, you will need to create a projected budget for campaign work, including infrastructure, staffing, collateral materials, research, lobbyists, and media. Then, determine what each member organization can contribute to the campaign budget. While some coalition members may not be able to contribute cash, they may have in-kind resources such as staff time and materials that can fill a budgetary need.