Power Prism®: Decision-Maker Advocacy
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DATE: December 5, 2024 at 12-1pm CT
Overview: How to conduct research on their key decision-makers in order to understand who and what they care about in order to do a better job crafting appealing messages and strategically leveraging messengers that are influential.
The Power Prism® is a step-by-step framework for recognizing and acting on opportunities to build momentum in an advocacy campaign. It's all about learning to make it easier for decision-makers to give you what you want.