Incubator Opportunity

To learn more about the incubator funding opportunity, please listen to the recording of the Incubator Application 101 webinar that was held on Monday, March 6th.  This webinar reviewed the funding opportunity, application requirements and addressed many questions.

View Webinar Recording

Overview of the Incubator Opportunity 

Voices for Healthy Kids has made a commitment to ensure that we reach those populations most adversely affected by childhood obesity and has integrated a broad-based health equity approach throughout the design of our initiative. The goal of this opportunity is to support innovation and engage additional partners and strategies that will further the efforts of existing Voices for Healthy Kids campaigns, particularly by empowered engagement of priority populations most impacted by childhood obesity.  All grants awarded within this opportunity will be 100% non-lobbying funding. Applications should support at least one Policy Areas.

Total Award/Budget

Voices for Healthy Kids is allocating $15,000 – $30,000 funding per award for a period of up to one year. In addition to funding, grantees will be supported through technical assistance from staff and our partner organizations. A budget must be submitted with each application. When completing the budget, please keep in mind that this application is for non-lobbying activities only.

Eligibility Criteria

Applicants must be nonprofit organizations that are tax-exempt under Section 501(c)(3) of the Internal Revenue Code and are not private foundation or non-functionally integrated Type III supporting organizations (no government agencies). AHA will require IRS documentation of 501(c)(3) status through the application process. Applications must be specific to one public policy area at the state, local or tribal geographic location.

Other specific core competencies required are:

  • Experience in serving and/or working with diverse populations, especially underserved communities that are at greatest risk for obesity, including lower-income communities and communities of color.
  • An independent interest in reversing the epidemic of childhood obesity at the state, local or tribal level, including the ability to sustain work beyond the period of this grant.
  • Capable and willing to pursue lobbying activities or mobilize close partner organizations bringing this capability to the project (as a reminder, funding within this opportunity is for non-lobbying only).
  • Preference may/will be given to proposals that connect to current Voices for Healthy Kids supported campaigns.


AHA monitors grantees’ efforts and careful stewardship of grant funds to assure accountability. Grantees will be required to submit periodic narrative, financial, compliance and outcomes reports.

Application Details and Deadlines:

  • Funding requests may range from $15,000 to $30,000.
  • Alignment with current advocacy campaigns preferred.
  • Applications will not be reviewed unless all required information is submitted by the deadline.
  • The deadline for application submission is Friday, March 31, 2017 at 5pm EST.
  • Award notifications will be sent on or around Friday, May 5, 2017.

A completed application will include:

  1. Completed Application in the pdf template.
    All text must fit into the text box available.
    To download adobe reader visit:
  2. Budget on provided Excel template, please do not convert to a pdf.
  3. 501c3 Letter
  4. Supplier Package
  5. Letter of Reference not required but encouraged and can come from the following sources: Voices for Healthy Kids grantee (specific to the campaign the application will support if applicable); American Heart Association, coalition member/partner organization, etc.

All required application forms must be sent via email to

Application Review

Applications will be evaluated on several criteria, including, but not limited to:

  • Innovative ideas that advance Voices for Healthy Kids policy goals (Policy Levers)
  • Impact on priority populations and health equity
  • Level of support of ongoing Voices for Healthy Kids funded campaigns
  • Sustainability of engagement
  • Engagement and/or empowerment of new partners

Please Note:
– To complete the files please save them to your computer before entering in your responses. If you complete them in the link online, your responses will not save.
– Please complete all pages of the supplier package beginning on page 1 with mailing address
– Please do not edit the budget template – legal consultant and indirect line items auto calculate and are required.


Incubator Budget Template

Supplier Package

If you have questions on your eligibility, the concept for which you are applying or other topics, please contact Shannon Melluzzo, Grants Manager at